We’ve said it before, and it’s worth repeating: AI is transforming research, but it’s not a substitute for human researchers or strategists. Research is more than processing data. It’s about ...
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Talking research Why AI Won’t Replace Researchers and Strategists 2 min -
Talking research The Future of Market Research Is AI-Powered — But Still Undeniably Human - By Alex Frankel Schorr 3 minFrom the very beginning, Getwizer was built on a simple belief: the best market research comes from blending automation and AI with human expertise. Long before today’s breakthroughs in generative ...
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Talking research Light Years Ahead: How Getwizer Is Using AI to Transform Market Research - By Alex Frankel Schorr 2 minFor more than a decade, Getwizer has been harnessing the power of AI to make market research faster, smarter, and more impactful. But the breakthroughs of the past few years—driven by generative and ...
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Talking research Agile Qual Solutions: Bringing Numbers to Life and Delivering Affordable Insights to Research Data - By Hilary Jones 4 minWhen brands are looking to get to grips with consumer behavior and perceptions, quantitative research is their go-to solution. But quant research often fails to capture the 'why' behind consumer ...
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Talking research Demand for Getwizer’s Insights Reports Increases by 125% To Help Transform Research into Actionable Insights - By Getwizer Team 4 minHarnessing the power of research data and transforming it into actionable insights can be a formidable challenge. That's where Getwizer steps in with its groundbreaking insights capabilities ...
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Case studies Next Insurance found out firsthand just how effectively Getwizer boosts results, cuts costs ... - By Getwizer team 4 minEmbedding research at the heart of the decision-making process required a different approach for Next Insurance. It needed a fast, innovative solution that would provide a centralized consumer ... -
Talking research 500 Billion Reasons Why Brands and Retailers Must Adapt Now to Embrace Generation Alpha - By Getwizer Team 5 minBrands that connect with Generation Alpha will find their influence on their parents’ purchasing decisions will pay dividends They are Gen Z’s successors and only just turned 12, but Generation ...
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