Report: Social Media Helps GenZers Cope With Loneliness

GetWizer and Joy Ventures tracked Gen Z social media usage in the U.S. in March 2021 and found that YouTube and Instagram score top usage points with the 15- to-24-year-old demographic, followed by Snapchat and TikTok.

By gender, however, TikTok is number one for girls, while YouTube and Instagram tied for first place with boys.

The research was conducted via an online panel of 1,013 Gen Z participants, varying by age, gender, region, and ethnicity.

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